DTC Ecommerce Growth Coach

Growth Coach – Meta Ads and Offers | Purpose-Driven DTC Ecommerce

Full-time | Remote | $90k–$150k OTE

We’re not just hiring an ecommerce growth marketer.

We’re hiring a coach who can build founders.

You’ve run Meta ads. Built offers. Scaled funnels.

But that’s not what makes you truly valuable here.

What makes you valuable is your ability to guide someone else through the fire.

To hold space, ask better questions, listen and build belief when everything’s wobbling.

This is a performance role for someone who wants deep impact.

The kind of impact that cuts deep.

You won’t run ad accounts.

You’ll coach purpose-driven ecommerce founders to think clearer, act sharper, and scale faster.

We work with brands who want to grow on principle, not just on margin.

And they need coaches who care enough to challenge them, and skillful enough to lead them.

What makes a great coach at FGP

We don’t reward how much you know. We reward how well you transform others.

Here’s what that looks like in our world:

• You produce outcomes — you don’t manage effort
• You shape belief — you don’t just advise tactics
• You hold space — especially when the client spirals
• You build trust fast — and use it to challenge, not coddle
• You’ve lived the work — and translate it with simplicity and precision
• You ask sharper questions — instead of offering clever answers
• You are coachable and consistent — you play the game you teach

If this list doesn’t sound like you, this role will feel like pressure instead of alignment.

What you’ll actually do

• Coach ecommerce founders via 1:1 and group Zoom calls
• Collaborate on offers, ads and &funnels to find the real constraint, not the surface symptom
• Track client progress and intervene before belief drops or momentum stalls
• Lead with clarity, calm, and confidence, especially under pressure
• Help founders make better decisions faster — not do the work for them
• Drive retention and referrals through trust, capability, and consistency
  

Must-have experience

• 2–5 years running Meta ads for DTC ecommerce (agency or in-house)
• Proven results building offers, writing hooks, and launching profitable funnels
• Fluent in Ads Manager, performance metrics, and direct response creative
• Very high emotional intelligence — you listen deeply and speak with clarity
• Hungry to improve your own coaching skill, not just lean on experience
  

What to expect here

• You’ll build early-stage product-driven founders up, not blame them down
• You’ll be responsible for outcomes, but you won’t be alone in delivering them. We win as a team
• You’ll work beyond 40-hour weeks when momentum calls for it (because that’s how you’re wired)
• You’ll be supported, trained, and developed — but you’ll be expected to perform
• You’ll be part of a business that coaches entrepreneurs to scale with purpose and ethics. That’s not easy, but it’s deeply rewarding
  

Compensation

• Base: 84k/year
• Variable: Bonuses and commission on client retention, cash collection and referrals
• OTE: 90k–150k USD/year
• Remote: North and South American timezones preferred

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